Practical, flexible ways to create customer value & growth

Marketing is more specialised and strategic than ever. Many tech firms however, find it hard to attract top-rank marketers, and need new ways to invest in professional, integrated marketing.

Learn about the 8 jobs-to-be-done at tech start-ups & growing businesses where external marketing helps firms enhance their position, while delivering new value and growth.

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Fuel your business growth with Customer Insight Research

To drive growth, tech companies must regularly innovate products that users will love.

Customer Insight Research helps companies uncover new growth areas, identify winning ideas, enhance the customer experience and generate customer advocacy.

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