Overview
We offer professional business modeling and analysis services giving you a deeper, quantitative and analytic view of your new business opportunities, so you can make better business decisions.
Depending on your needs our service can be used to evaluate new ICT and media service opportunities or demonstrate the value offered in different ways. This includes:
- Market sizing of potential service opportunities
- Economic modeling and analysis of prospective service opportunities
- Business case / investment case development for identified new service ventures
- ROI / TCO calculators for selling the service value to end-customer
Your Advantages:
With Business Modeling & Analysis, you benefit from nearly 10 years of proven business modeling expertise, honed through dedicated, joint engagements with service providers and ICT vendors in over 20 markets worldwide.
Your benefits include:
Identify value-creation strategies
We help you recognize and quantify the key factors that offer measureable impact on your business case. Starting with sound value-creating strategies is the basis for developing relevant and reliable business cases.
Model full service revenue and cost structures
We quantify all revenue and cost components, and their interdependencies on your new services opportunities. This type of analysis can be used for improved budgeting and resource planning across different department.
Evaluate profitability of new services opportunities
By quantifying identified value creation strategies, we evaluate the profitability and ROI of your new investment opportunities. Results are often used for board-level discussion and for gaining project funding.
Analyze service-level margins and cash flow
We measure the individual margin and cash flow contributions of your products and services. This type of analysis is used to create or refine your service mix, ensuring a balanced portfolio strategy.
Perform business case sensitivity analyses
Identifying the key factors that drive your business case helps pinpoint strategies providing the greatest impact. This helps your prioritize the key go-to-market programs needed to assure a successful service launch.
Carry out “what-if” scenario analyses
Identifying key uncertainties and potential risks is critical when assessing a new service business case. ”What if?” scenarios help to take the guesswork out of planning, helping you prepare better for the unknown.
If you are interested in seeing how Business Modeling & Analysis services can help you make better business decisions, contact us at: inquiries@merkadoservices.com

Skype Name: MerkadoServices